RESCUE MATCHES
Tinder
60% of people say they’re more likely to match with someone who has a dog in their dating profile picture. But not everyone has a dog. And many, many post-pandemic pups no longer had homes.
So we hosted a photoshoot for Tinder users to pose with adoptable dogs, then upload the photo to their profile.
The dogs were more likely to find a home. And they improved their chances of getting a date.
Win win.